Free to use, no credit card

Find link building partners without cold outreach

Swap backlinks, collaborate on content and get your tool placed in listicles, free. Swappsy keeps checking every link, so the links you earn stay live.

Partner messaging

Chat and agree terms in the platform

Backlink swaps

Find relevant exchange partners

Content and tools

Collaborate on posts and placements

Swap ticketLink exchange, two sites, one link each way
Your site

northbeam.io

Domain Rating
47
Niche
SaaS
Partner rating
4.8 (19)
Partner

growthnotes.co

Domain Rating
61
Niche
Marketing
Partner rating
4.9 (38)
Deal status: 2 of 4 steps done

Waiting for Sam's link

Due

Oct 12

A swap ticket: each side places one link on the other's site, and Swappsy checks both. Sample data.

FIG. 1Your home screenWhat you see after you sign in
Northbeam DigitalAlex Morgan

To do

4 things need you.
3 days overdue

marketerdigest.com hasn't placed your link. It was due Oct 3.

Due in 3 days

Place your link for startupstack.io.

3 waiting

Answer 3 requests. Requests expire after 14 days.

2 removed

2 links were removed this week.

Your reputation

Reliable partner
92%
Completed (23 of 25 deals)
88%
On time
97%
Links still live
4.8
Partner rating (19 ratings)

Deals in progress

3 open
Partner, with due dateProgress
growthnotes.coDue Oct 122 of 4
startupstack.ioDue Oct 91 of 4
marketerdigest.comDue Oct 3 overdue2 of 4

Fig. 1What needs you, where each deal stands, and the reputation partners see. Sample data.

§01Features

Powerful features for smart marketers

Build backlink partnerships, content collaborations and tool placements that actually drive results for your business.

Strategic link building

Earn high-authority backlinks that move the needle.

Connect with genuine link builders from authority sites for backlink swaps that drive sustainable SEO growth. Each site shows its Google clicks and completed deals before you send a request.

How link exchange works
Content collabs

Get featured inside content on top-tier sites.

Collaborate with trusted contributors who publish on authority sites and weave your link naturally into their content.

Find a content partner
Tool and listicle placements

Win visibility across search results and AI assistants.

Get your tool featured in authority listicles that boost discoverability where modern buyers actually search, or buy a placement on a vetted site.

Browse placements
§02How Swappsy works

How Swappsy works

From your profile to two links that stay live. Every step has a deadline, and nothing depends on someone remembering.

  1. Step 1: Create your free profile

    Sign in with Google or an emailed link, then connect Search Console. Your sites, their verification and real traffic are added for you. No credit card.

  2. Step 2: Browse and request partners

    Filter partners by minimum DR and collaboration type, and see Google clicks, completed deals and turnaround before you ask. Send a request in the platform: no cold emails, no guessing at contacts.

  3. Step 3: Place links and paste the URL

    Agree terms in the built-in chat. Each side pastes the page where they placed the link, and Swappsy checks the anchor and rel right away.

  4. Step 4: Swappsy keeps watching

    When both links are live the deal completes. Swappsy checks them every day and tells both of you if anything changes.

FIG. 2A deal in progress
growthnotes.coLink exchange
  1. Step 1Accepted, done
  2. Step 2Your link placed, done
  3. Step 3Sam's link placed, in progress
  4. Step 4Complete, not yet
Your linkLive on acme-crm.comLive
Sam's linkNot found yetPending

2 of 4 steps doneDue Oct 12

Fig. 2Your side is done and checked. The deal completes once Sam's link is found. Sample data.

§03Backlink monitoring by Swappsy

Track the backlinks you worked hard to earn

Let Swappsy automatically monitor your backlinks and flag links that change or disappear after exchanges, content collaborations and outreach campaigns.

Record important backlinks.Paste a list, or import a CSV from Ahrefs, Semrush or Search Console.
Automatic status checks.Every link is checked when you add it, then weekly on Free and daily on paid plans: removed links, deleted pages and rel changes are flagged.
Partner follow-up alerts.When a link from a deal breaks, you and the partner both hear about it, so it can be put back.
FIG. 3Backlink health

Your backlinks

Weekly on Free, daily on paid
214
Live
19
Removed
3
Pending

2 links removed this week

  • saasweekly.io/tools/2026-roundupPage returns 404
  • marketerdigest.com/guest-postsLink no longer on the page

3 pending

  • startupstack.io/startup-tools-listNot found yet. Checked again soon.
  • growthnotes.co/guest/link-roundupNot found yet. Checked again soon.
  • salesplaybook.blog/resourcesNot found yet. Checked again soon.

Fig. 3236 recorded links, each checked weekly on Free and daily on paid plans. Two were removed this week and are flagged. Sample data.

§04Comparison

How Swappsy compares to your alternatives

Cold outreach costs time. Agencies cost money. Swappsy gives you the structure of an agency at the price of doing it yourself.

Swappsy compared with cold outreach and a paid agency
FeatureSwappsyFree to useCold outreachFree, but time-heavyPaid agency$1k to $3k a month
Filter partners by DR, with traffic shownYesNoNo
Built-in messagingYesNoNo
Link trackingYes, weekly or dailyNoNo
Links verified by a crawler, not by trustYesNoSometimes
Deadlines and reminders for both sidesYesNoSometimes
Community ratings and reportsYesNoNo
Content collaboration requestsYesNoSometimes
Tool and listicle placementsYesNoSometimes
No monthly contractYesYesNo
§05Pricing

Simple, honest pricing

Swappsy is free to use. Paid plans only raise the limits, for teams and agencies that run many sites.

  • Free

    $0

    No credit card

    Everything you need to exchange links and watch them.

    Sites
    1
    Backlinks watched
    1,000
    Open deals
    10
    Requests a day
    3
    Requests a month
    30
    Overdue deals allowed
    2
    Extra active posts
    None
    Team seats
    1
    Renewal reminders
    Not included
  • Pro

    14 days free

    $4.99a month

    or $49.99 a year (save 17%)

    For teams running several sites.

    Sites
    20
    Backlinks watched
    2,000
    Open deals
    50
    Requests a day
    50
    Requests a month
    200
    Overdue deals allowed
    5
    Extra active posts
    +10
    Team seats
    3
    Renewal reminders
    Included
  • Agency

    14 days free

    $29.99a month

    or $299.99 a year (save 17%)

    For agencies working across many clients.

    Sites
    Unlimited
    Backlinks watched
    10,000
    Open deals
    Unlimited
    Requests a day
    100
    Requests a month
    Unlimited
    Overdue deals allowed
    10
    Extra active posts
    +30
    Team seats
    Unlimited
    Renewal reminders
    Included

One free trial for each member: card needed, $0 today, nothing charged if you cancel during the 14 days. How the trial works. No refunds once you have paid: Refund policy.

§06Audiences

Built for people who take link building seriously

SaaS founders

Get your tool featured in authority listicles and comparison articles, without paying link brokers or pitching into the void.

Niche bloggers

Find relevant sites in your vertical for editorial backlink swaps. Check DR, traffic and topic fit before the first message.

SEO consultants and agencies

Manage link building across many client sites from one place, with tracking, history, partner ratings and reports you can share with clients.

Content marketers

Collaborate with trusted publishers to get naturally embedded in their content, instead of gambling on cold outreach.

§07Why choose Swappsy?

Why choose Swappsy?

Reason 1

Quality-focused partners

Judge sites by relevance, authority and how reliably they finish deals before you start a backlink, content or tool partnership.

Reason 2

Precision filters

Filter by minimum Domain Rating and collaboration type, and see Google clicks verified in Search Console, completed deals and turnaround, so you spend time only on good fits.

Reason 3

Cleaner collaboration

Deadlines, reminders, ratings and reports keep conversations focused on real partnerships, not spam.

Reason 4

Reporting and rating

If a partner doesn't deliver, report them. Ratings come only from completed deals, so they guide others to reliable partners.

Verified, not claimed

A reputation you can check

Completed deals and links still live are counted from links our crawler found on real pages. Emails, messages and exact traffic are never public, and owners choose whether their site is listed.

The badge site owners can add to their own pages:

Verified on Swappsy4.9 from 38 completed deals
§08FAQ

Frequently asked questions

1

What is Swappsy and how does it work?

Swappsy is an SEO collaboration network where site owners, marketers and SaaS teams find backlink exchange partners, content collaborations and tool placements. Create your profile, find partners by DR and collaboration type with their traffic shown, agree terms in the platform, and Swappsy checks every link placed in a deal each day.

2

How do you ensure partner quality?

Sites are verified through Search Console or their own domain. Every partner shows how many deals they completed, how often on time and how many of their links are still live, all counted from links our crawler found. Ratings come only from completed deals, and anyone who doesn't follow through can be reported, which affects their standing.

3

What makes Swappsy different from cold outreach, Reddit or agencies?

Cold outreach mostly gets ignored. Reddit and Facebook groups are unstructured and full of low-quality requests. Agencies charge $1,000 to $3,000 a month with little transparency. Swappsy gives you structured deals with deadlines, messaging, partner filters, link checks and community accountability, at no cost.

4

How much does Swappsy cost?

Swappsy is free to use, with no credit card: finding partners, running deals and link checks cost nothing. Paid plans only raise the limits, for teams that run many sites. Swappsy takes no fee on marketplace placements.

5

Can I report a partner if they don't deliver as promised?

Yes. If a partner misses the deadline you can close the deal as not delivered, and you can report them from their profile. Missed deadlines and removed links lower their reputation, which every member can see.

6

What types of websites can use Swappsy?

Any legitimate website building SEO through real partnerships: blogs, SaaS products, online stores, agencies and media sites. Swappsy is for editorial relationships, not link schemes or private blog networks.

§09Newsletter

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