How to Create Content Collaboration Post

What is Content Collaboration on Swappsy?

Content Collaboration on Swappsy allows users to work together on upcoming articles by exchanging link placements in a structured way.

When a user plans to publish an article, they create a collaboration post by sharing the article title and a draft link.

Other users can then request to add their website link to that article. If the original poster approves the request, the link is included in the final content. In return, the requesting user typically provides a link placement on another relevant website, creating a mutually beneficial exchange.

Creating a Content Collaboration Post

• Navigate to Quick Actions Buttons.
• Click on button

• Fill in the required fields.

Required Fields for New Content Collab Post on Swappsy

• Article Title (e.g. B2B Lead Generation Made Simple: Proven Methods for Growth)
• Website Name (The website where the content will be published)
• Ahrefs Domain Rating (to know DR of your site – click here)
• Ahrefs Organic Traffic (to know OT of your site – click here)
• Draft Link (A link to the draft article (visible only to approved users)
• Publish Date (The expected publication date)
• Notes (Additional details, requirements, or expectations)

After entering all details, click on button

You can also Cancel or Save post as Draft.

Save Draft you can see from side bar menus. Click on My Content Collabs.

How Content Collaboration Works

• Create your post describing the content opportunity and the website it will be published on.
• Community members browse the Main Feed and find your collaboration opportunity.
• They send an interest with their message and website details.
• Review the interest – Check their website metrics and message to decide if they are a good fit.
• Approve the interest to open a conversation and share the draft link.
• Collaborate via messaging to finalize content details, deadlines, and requirements.
• Publish the content and complete the collaboration.
• Rate each other based on the experience.

Tips for Content Collaborations

• Set a realistic publish date. Give yourself and your collaborator enough time to produce quality content.
• Share a draft early. Using the draft link field helps collaborators understand your expectations.
• Be specific in your notes. Mention word count, tone, target audience, and any topics to avoid.
• Check the collaborator’s website. Make sure their content quality and audience align with your goals before approving.