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Swappsy knowledge base

Short practical docs and platform guidance for using Swappsy responsibly and effectively.

New here? Start with Getting started with Swappsy

All knowledge base articles

Articles

19 guides, in reading order

  1. Knowledge Base

    Every Swappsy guide in one place: getting started, sites, backlinks, posting, deals, the marketplace and your account.

    Updated 1 min read

  2. Getting started with Swappsy

    The whole Swappsy journey in five steps: verify your site, add your backlinks, find partners, complete a deal and let Swappsy watch your links.

    Updated 1 min read

  3. Add and verify your site

    Add your sites and prove you own them, with Google Search Console, a DNS record, a meta tag or an email at your domain.

    Updated 1 min read

  4. Add and import backlinks

    Track every backlink in one list: add links by hand with their Type and Particular, or import them from a spreadsheet, Ahrefs, Semrush or Search Console.

    Updated 2 min read

  5. Backlink statuses: Pending, Live, Removed, Changed, Doesn't match

    What each backlink status means, when Swappsy alerts you, and what to do next.

    Updated 1 min read

  6. Terms, renewals and reminders

    Record how long a link was bought or agreed for, get reminded before it ends, and renew it: for your own links, exchanges and marketplace placements.

    Updated 1 min read

  7. Invoices for your links

    Keep what you paid for each link with its invoice: the details, a link to it, or the file itself.

    Updated 1 min read

  8. Posting

    Posts tell other site owners what you offer. Learn how to create link exchange and content collaboration posts, and how to manage them.

    Updated 1 min read

  9. How to Create New Link Exchange Post

    Post the site you offer links from, the pages you want links to and the Type of link you give, so partners can send you requests.

    Updated 1 min read

  10. How to Create Content Collaboration Post

    Swap guest posts or write for each other's blogs: create a content collaboration post and work out the article together.

    Updated 1 min read

  11. How to Manage Posting on Swappsy?

    Pause, resume and delete your posts, and see how points decide how many posts can be active at once.

    Updated 1 min read

  12. Find partners and send a request

    Search for sites that fit yours, check their record, and send a request to start a link exchange.

    Updated 1 min read

  13. Answer requests

    Review the requests to your posts and accept or decline them before they expire.

    Updated 1 min read

  14. How a deal works

    From an accepted request to two live links: deadlines, placing and checking links, closing a deal, and what counts as a strike.

    Updated 2 min read

  15. Buy a placement

    Order a link on a verified site: choose the Type, pay the seller directly once they accept, and have Swappsy check and watch the link.

    Updated 1 min read

  16. Sell placements

    Sell links on your verified site: get it approved, set a price for each Type, publish orders and get paid directly by the buyer.

    Updated 1 min read

  17. Payment details, sales history and invoices

    How buyers pay you, your sales history, and invoices for every order you buy or sell.

    Updated 1 min read

  18. Email settings

    Choose which emails Swappsy sends you: requests, deal reminders, link alerts, renewals, orders and the weekly digest.

    Updated 1 min read

  19. How to Use Swappsy Responsibly: Tips for SEO Collaboration

    The habits that make Swappsy collaborations smooth, effective and valuable for both sides.

    Updated 1 min read